The brand film created for CSU is far more than a traditional corporate piece. It is a tribute to the cleaning profession and, more importantly, to the people who give it meaning. In this film, cleaning is portrayed as something profoundly human: a gesture of care, attention, and commitment. CSU aims to show that their work contributes to happiness, productivity, and a sense of safety. Creating living and working environments where people can relax, focus, and flourish.

Visually and narratively, the film centres on the individuals behind the gloves: the cleaners who, day after day, ensure comfort and cleanliness. Through their dedication and eye for detail, spaces are transformed into environments of clarity, calm, and reassurance qualities that give people room to breathe mentally. This human perspective sits at the heart of CSU’s identity. They are not simply a cleaning company; they are an organisation built around people, driving innovation, sustainability, and genuine care.

The brand movie captures this philosophy with sincerity. It reveals not just what cleaning does, but what it means: dignity, safety, and respect. It elevates the profession, giving it the recognition it deserves and highlighting its vital role in creating spaces where people can thrive.

Video Editing & Colour Grading